National Sonday countdown —
Put his name in the light. One dot on the field, holding the words you'd want him to read on National Sonday — and every day after it.
Order your Sonday dot today →The Sonday Dot
There are millions of sons in the world. Which one is yours?
Put his name in the light.
Leave him something only you could say.
Give him a place he can find whenever he needs to remember how loved he is.
One Son · One Dot · One Message · Forever
0 of 0 dots · On a mission to celebrate all sons, worldwide.
A permanent place on NationalSonday.com. Anyone can search his name and find it — the message opens when the dot is tapped.
A wallet pass you can save to your phone or print — the yellow dot, his name, your message, his dot number and a scannable serial.
Example pass. Yours renders with his name the moment you place it.
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A day to celebrate our sons — with love, fun, gifts and good times. Grab the tee, take the photo, tell him what he means to you.
Pre-order window open
Every run is printed to order in batches. When a batch fills, the next one ships after Sonday — so claim yours while the window's open.
The collection · shopsonday.com
teeSignature Sonday® in organic cotton, designed with love and made in LA. Newborn through adult, so the whole family matches. Everything is 50% off right now — discount applies at checkout.
The Dot Collection
One yellow dot. One address. Nothing else on it. People ask what it means — and you get to tell them about your son.
The Sonday pledge
Wear it and somebody asks. That's how it travels — park benches, school pickups, family cookouts, group chats. One tee at a time, in every city that has a boy worth celebrating.
Take the pledgeSpread the word
Sonday shows up long before the date rolls around — anywhere a boy is being celebrated.
The gift that gets held up for the photo. Shop newborn & baby →
It's a boy — say it on a shirt. Pair a men's tee with an onesie →
His day, his shirt. Shop boys tees →
Pancakes, park, ball game, road trip. Match the whole family →
Celebrated worldwide
March 4
& September 28
—
Two dates, two chances, one reason. Spring and fall — because one day a year was never going to be enough.
Pre-order for the next one →Before you order
Order by the cutoff shown above and it lands in time for the date. Shipping is calculated at checkout — see the shipping policy for current transit times.
March 4 and September 28 are both widely observed. We celebrate both — one in spring, one in fall — so there's always another chance to make the memory.
The Sonday® Tee is 100% organic cotton and made in the USA (the yellow tee is 100% cotton). The men's tee is 60% Airlume combed and ring-spun cotton with 40% polyester, and the sweatshirt is a heavyweight 50/50 blend with unisex sizing.
Size up if he's between sizes — 2T fits 2/3 and 4T fits 4/5. Full details are in the size guide, or email hello@shopsonday.com about special sizes.
Cold water on the delicate cycle, tumble dry on low heat. That's how the print stays sharp wash after wash.
See returns & exchanges for the current policy, or reach the team at hello@shopsonday.com or 323-208-0126.
National Sonday countdown —
Everything is 50% off right now, sizes are already selling out, and every order ships weeks before the date. Get the tee, take the photo, tell him you love him.
Pre-order the collection →One email before each cutoff. Nothing else, ever.